IP: BIG BLUE TOUTS NEW NAPSTER-PROOF MUSIC LOCKS: Edupage, January 22, 2001

[Dave Farber <dave@farber.net>]

 >
 >IBM will release its latest digital rights management
 >technology, which IBM's Scott Burnett says is among the most
 >secure technologies currently available. The technology is
 >designed to help record labels, movie studios, and other
 >copyright owners protect their media property while still serving
 >customers through online peer-to-peer networks such as Napster or
 >Gnutella. IBM's software allows an MP3 file to be freely e-mailed
 >or copied, but only once, allowing consumers the opportunity to
 >sample music for free but still requiring them to purchase the
 >material if they want to access it repeatedly. IBM's technology
 >also includes plug-ins to enable direct sales and allows for
 >copyright owners to assign different levels of protection based
 >on geographic region. (Cnet, 21 January 2001) 



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