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Subject: [IP] WSJ article on spyware



Date: Thu, 28 Aug 2003 12:26:11 -0400
From: Tim Finin <finin@cs.umbc.edu>
Subject: WSJ article on spyware
To: dave@farber.net

The WSJ has an article today on spyware, mostly
focusing on Gator.

--

The Wall Street Journal, August 27, 2003

A New Battleground In Web Privacy War: Ads That Can Snoop Software
Programs Track Where Users Go On Net, Then Target Them With Pop-Ups

By JAMES R. HAGERTY and DENNIS K. BERMAN
Staff Reporters of THE WALL STREET JOURNAL

PLAINFIELD, N.J. -- Meg Kolaya, a librarian who lives in this
prosperous suburb, recently found herself in the midst of the latest
war over online privacy.

Each time she switched on her home computer, a software program
silently flickered into action, keeping track of the Web sites she
clicked on and the ones she used to make a purchase. Later, when she
went to certain other Web sites, the program would go to work and show
"pop up" ads. But these weren't typical pop-up ads, which are
generated by the visited Web site itself, and which are the same for
every user. Instead, these ads were tailored to Ms. Kolaya's
particular interests, based on a database of her Web-surfing history
that the program had been keeping.

Ms. Kolaya was appalled when a technician detected the snooping
software on her PC. Figuring that one of her children had
inadvertently downloaded the program while wandering the Web,
Ms. Kolaya told the technician to erase that "nasty thing" from her
hard drive.

Marketers are perfecting novel ways to implant their own software into
other people's computers, then peppering them with carefully targeted
advertising. This software, dubbed "spyware," often installs itself on
people's computers when they download free programs -- such as those
that provide weather information or facilitate the swapping of
recorded music. But consumers are gradually catching on, and many of
them are angry.

...
http://cryptome.org/spy-ads.htm
...


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