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Subject: [IP] Google and Its Enemies




Begin forwarded message:

From: h_bray@globe.com
Date: December 3, 2007 11:07:19 AM EST
To: dave@farber.net
Subject: Google and Its Enemies

A lively and skeptical overview of Google's campaign to digitize the
world's books:

http://weeklystandard.com/Content/Public/Articles/000/000/014/431afruv.asp

Excerpt:

"Google's corporate philosophy is based on the model which brought them
success: organizing and giving away other people's content, creating space for advertisements in the process. The enormous success Google found with that model in the search engine business spurred it to try and impose it in every arena. In the Google worldview, content is individually valueless. No one page is more important than the next; the value lies in the page view. And a page view is a page view, regardless of whether the page in question has a picture of a cat, a single link to another site, or the full text of
Freakonomics. When all you're selling is ad space, the value shifts from
the content to the viewer. And ultimately the content is valued at nothing. And here, finally, is the larger problem posed by Google's actions. Books
are not in any important sense user-centric. Whether or not a book has
readers matters little. Books stand on their own, over time, as ideas and
creations. In the world of books, it is the ideas and the authors that
matter most, not the readers. That is why the copyright exists in the first place, to protect the value of these created works, a value which Google is
trying mightily to deny.


As much as any other American business, Google is the corporate embodiment
of the Internet's first principles. And as with so much else on the
Internet, the promise of Google Book Search lies somewhere off on the
horizon, while the dangers it poses today are very real."


Hiawatha Bray
Technology Reporter
Boston Globe
135 Morrissey Blvd.
P.O. Box 55819
Boston, MA 02205-5819 USA
617-929-3119 voice
617-929-3183 fax
617-233-9419 cell
bray@globe.com
Recent writings: www.boston.com/business/technology/bray



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