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Subject: [IP] Not "cool" yet?
________________________________________
From: Steven J. Manning [sjmanning@fymc.com]
Sent: Monday, July 28, 2008 8:50 PM
To: Michael Zimmer
Cc: David Farber
Subject: Re: [IP] Not "cool" yet?
Hello Dave and Michael.
For IP if you wish....
The founders - designers set forth theee cornerstone of their "mission statement" to set themselves apart from GOOGLE and all other search engines: they will NOT keep track of where/what their users browse.
My reaction, and I am a marketer and broad scale user of multiple online channels, is, well, to be non-pedantic about it, balderdash. Their intent may indeed be naively altruistic. All that may have to be dispensed with the moment they begin to feature advertising on the site. That is a likely imperative. The entire GOOGLE/YAHOO et al revenue paradigm is based on their ability to serve up advertising intelligently. And that is possible only if they know the psychographics of the person doing the browsing: the likelihood of the prospect doing something based on prior activity/affinity.
All that will come to pass the moment they burn through the $33 MILLION they have to start up. And the ever present "round 2".
Oooops. "Burn rate?" Some years ago, when the bubble was being inflated with $ billions of other people's money, I compelled all my clients to no longer use "burn rate" in their pitches to people and institutions financing them. Something about "burning" my money that gave me pause. Thus, I compelled my clients to use "Rate of Re-Investment." Banks loved us. Never got any ego strokes for it.
Back to the meat. The CUIL folks already know the ultimate paradigm rather well. Most are former GOOGLE people.
Best to both.
Steve.
Michael Zimmer wrote:
I haven't (yet) had the chance to really dig into the relevancy/scope of Cuil's search results, or to compare them with Google, etc. But I have seen similar reactions to what you express. See, for example:
Cuil shows us how not to launch a search engine
By Rafe Needleman
http://news.cnet.com/8301-17939_109-10000670-2.html
--
Michael Zimmer, PhD
Assistant Professor, School of Information Studies
Associate, Center for Information Policy Research
University of Wisconsin-Milwaukee
e: zimmerm@uwm.edu<mailto:zimmerm@uwm.edu>
w: www.michaelzimmer.org<http://www.michaelzimmer.org>
On Jul 28, 2008, at 5:59 PM, David Farber wrote:
________________________________________
From: Steven J. Manning [sjmanning@fymc.com<mailto:sjmanning@fymc.com>]
Sent: Monday, July 28, 2008 5:16 PM
To: David Farber
Subject: Not "cool" yet?
Hi Dave.
For IP if you wish....
Hello Dr. Zimmer.
A question...
You focused on a very specific and what may become a most critical issue for all search engines. Privacy.
I spent, made a good effort, rather, to spend a bit of time on CUIL. I found it quintessentially opposite to their intent. Unwieldy, over broad, nearly paralytic in detail and lacking in intuitive process.
Is my visit premature, along the lines of expecting good things from a restaurant on an opening night?
Thanks and regards.
Steve.
--
Steven J. Manning
CEO
FYMCorporation Ctoads LLC
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--
Steven J. Manning
CEO
FYMCorporation Ctoads LLC
Clean Thoughts On A Dirty Wall™
www.fymc.com<http://www.fymc.com/> www.ctoads.com<http://www.ctoads.com/>
www.alleyfights.com<http://www.alleyfights.com>
sjmanning@fymc.com<mailto:sjmanning@fymc.com>
Direct Dial: 818.728.1228.151
creative by FYMC®
CONFIDENTIALITY AND SECURITY OF COMMUNICATIONS NOTICE:
THIS MESSAGE AS WELL MESSAGES THAT MAY BE THREADED TO IT, AS WELL AS DOCUMENTS, FILES AND PREVIOUS EMALIS THAT MAY BE ATTACHED TO IT ARE CONFIDENTIAL AND MAY CONTAIN PRIVILEGED INFORMATION INTENDED FOR THE USE OF THE INDIVIDUAL TO WHOM IT IS ADDRESSED. If the reader of this message is not the intended recipient, you are hereby notified that any distribution, dissemination or copying of this communication is strictly prohibited. If you have received this communication in error, please notify us immediately by E-Mail. Do not disclose the contents to anyone or retain any portion of this message.
E-MAIL CAN BE ALTERED, INTERCEPTED AND READ BY PERSONS OTHER THAN THOSE FOR WHOM THE MESSAGES ARE INTENDED! Therefore, unless encrypted and signed, the integrity of this and all other electronic communications cannot be guaranteed.
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